KPIHuman Resources

Interview-to-Offer Rate

Percentage of candidates interviewed who receive a job offer

What is Interview-to-Offer Rate?

Interview-to-offer rate is the percentage of interviewed candidates who receive an offer. It shows how well earlier screening identifies suitable people.

A very low rate means interviewers are spending time on candidates who are not a good match.

How this KPI is measured

Function
Human Resources
Sub-function
Talent Acquisition
Industry
All Industries
Type
Lagging
Impact
Efficiency
Unit
%
Measurement frequency
Monthly / Quarterly
Formula
(Offers extended / Candidates interviewed) × 100

How to calculate it

Divide offers extended by candidates interviewed, and multiply by 100.

For example, if 200 candidates were interviewed and 40 received offers, the rate is 20%.

Track by role and interviewer, and use it with the acceptance rate to see the overall funnel.

Where it is used

  • Improving screening

    Send only strong candidates to interview.

  • Managing interviewer time

    Reduce wasted interviews.

  • Understanding the funnel

    Plan volumes.

How to improve it

Tips and common mistakes

  • A very high rate may mean the bar is too low.
  • Structured interviews reduce bias.
  • Track quality of hire.

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