KPICustomer Success & Service

Citizen Satisfaction Score

Average satisfaction rating from citizens using government services

What is Citizen Satisfaction Score?

Citizen satisfaction score is the average rating citizens give to public services they have used. It shows how well government services meet people's needs.

Satisfaction is a key measure of public trust and service quality, and helps target where to improve.

How this KPI is measured

Function
Customer Success & Service
Sub-function
Citizen Satisfaction
Industry
Government & Public Sector
Type
Lagging
Impact
Quality
Unit
Score (1–5 or 0–100)
Measurement frequency
Quarterly / Annual
Formula
Sum of satisfaction scores / Number of survey respondents

How to calculate it

Add up the satisfaction scores and divide by the number of survey respondents.

For example, if 2,000 respondents rate a service out of 5 and the scores total 8,400, the average is 4.2.

Use consistent questions, sample fairly across groups, and report by service so problems are not hidden in an overall average.

Where it is used

  • Improving public services

    Find what to fix.

  • Tracking trust

    Watch trends.

  • Comparing services and areas

    Share good practice.

How to improve it

Tips and common mistakes

  • Ensure results represent all groups, not just those who respond easily.
  • Read the comments as well as the score.
  • Compare over time using the same method.

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