Grant Application Success Rate
Percentage of grant applications submitted that are awarded funding
What is Grant Application Success Rate?
Grant application success rate is the percentage of grant applications that are successful. It shows how well an organisation targets and writes its funding bids.
Applications take time and effort, so a low rate suggests wasted resources, while a strong rate shows good targeting and fit.
How this KPI is measured
- Function
- Fundraising & Income
- Sub-function
- Grant Management
- Industry
- Not-for-Profit / Charity
- Type
- Lagging
- Impact
- Revenue
- Unit
- %
- Measurement frequency
- Quarterly / Annual
- Formula
- (Grants awarded / Grants applied for) × 100
How to calculate it
Divide grants awarded by grants applied for, and multiply by 100.
For example, if an organisation applied for 40 grants and won 14, the success rate is 35%.
Also look at the value won compared with the value requested, and record feedback from funders.
Where it is used
Improving bids
Learn from success and failure.
Targeting funders
Apply where fit is strong.
Planning capacity
Estimate applications needed for income.
How to improve it
Tips and common mistakes
- A very high rate may mean you are not applying widely enough.
- Track value as well as count.
- Use funder feedback.
More Fundraising & Income kpi library
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